Advertising

I saw an ad today that really broke through the clutter. So much so that even my three year old daughter got interested in the ad and it's song. I think this is the biggest test that the ad passed.

So here is the ad for you:

Honda Mobilio TVC: http://youtu.be/DyGHqA8bVfg

The other links tell me that Honda is also lining up some Kapil Sharma ads. It's amazing how Kapil Sharma has built a great brand for himself and continues to make the right decisions. Compared to what Kangana Ranaut is doing.

Kangana Ranaut shops at Deal Guru - ASKME BAZAAR: http://youtu.be/5SxtgvZHKB0

I think Kangana can definitely do with a better brand manager, specially if she cannot manage it herself.

What surprises me though is that on YouTube the former ad which was released on July 23 has received only 36k hits compared to 188k hits by the latter, even though it was released on August 2. I think star power matters a lot in the advertising world!

7 platonic activities to keep the zest alive in married life

I recently read a blog entry by a close friend who mentioned how he had got his wife's favorite snack home and made tea for her to make up with her. Then I saw this cute Korean movie "6 years .." something. This was enough to inspire me to write this blog :). So not holding you away from the secret sauce, here are the 7 platonic activities you can try to keep the zest alive in your married life:

1. Spend time together, while doing these activities:
1. Watch cute (Korean) movies
2. Take a walk in the park
3. Sit anywhere
4. Accompany your spouse in the kitchen
2. Talk to the person important to your spouse, make them feel important
3. Say these things to them:
1. How they look beatiful
2. The food they cooked was amazing
3. Anything they did was amazing
4. How your friend and his wife patched up
5. How somebody who is infidel met with a scary end
6. How all the women in your office are not your type
7. You liked the last gift you got from him/her so much
8. Tease them
4. Keep connected while away:
1. Exchange emails, messages
2. Make check-in calls
5.  Buy for each other/home:
1. Color photo printer
2. Romantic collection of songs, that can be switched on at ease
3. Favorite dish packed to home (as surprise)
6. Do these acts for your spouse:
1. Drive them somewhere they need to go to (even if they can drive)
2. Wait for them on street for more than 30 minutes
3. Make a greeting card
4. Make an out of turn little snack / tea / coffee
7.  Do an activity / sport together

All The best!! :)